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Pricing

Start free with your score and your #1 fix. Paid plans give you every fix, alerts when something slips, and where you stand against your competitors.

Plans

Billing period

Free

$0 /month

Get your score

Your free report: score and every check for one site, your #1 fix, your industry rank, a monthly report.

Free. No card needed.

  • 1 seat

Essentials

$199 /month

$1,990 /year $199 $165.83 /month

Start Essentials

Start Essentials

Fix it: guides and AI fix prompts for every check, score alerts by email, Slack or Teams, and 2 competitors.

Save a month when you pay yearly.

  • 2 seats

Business

$999 /month

$9,990 /year $999 $832.50 /month

Start Business

Start Business

Run it at scale: 10 sites, 20 competitors, structured data kept current for your CMS, API. Add an agent connector.

Save a month when you pay yearly.

  • 10 seats

Need one document for leadership?

An executive summary, a fix plan for every team, and you beside up to 10 competitors. Run it yourself in minutes and re-run it after every fix.

$3,495 one time, with 90 days of Pro, then $499/month unless you cancel.

Get the Assessment

Learn more about the Assessment

Enterprise

Custom

Contact us

Every site, every page: structured data kept current, your agent connector and the Assessment included.

  • Custom seats

Add-ons

Agent connector: coming soon

Your own connector, at your domain, that buyers’ AI agents ask directly. Answers come from your classified content, with a source and a date.

$249/month

Join the waitlist

Full Plan Comparison

Free Essentials Pro Business Enterprise
Read and Place: can agents read you and file you correctly?
See every check Included Included Included Included Included
How to fix + AI fix prompts #1 fix only Included Included Included Included
Trust and Act: do agents trust you, and can they act with you?
See every check Included Included Included Included Included
How to fix + AI fix prompts Not included Included Included Included Included
Monitoring
Sites checked 1 1 3 10 All your sites
Change alerts (email, Slack, Teams) Not included Included Included Included Included
Monthly readiness report Included Included Included Included Included
History and trend Not included Not included Included Included Included
Compliance monitoring (weekly) Not included Not included GDPR or US rules GDPR or US rules GDPR or US rules
Industry and competitors
Your industry position Included Included Included Included Included
Industries 1 1 2 5 Unlimited
Benchmark industries Not included Not included Included Included Included
Full industry ranking Not included Not included Included Included Included
Competitors 3 suggested 2 5 20 Unlimited
Content and access
Structured data sent to your staging site Not included Not included Not included 25 pages a month Included
API and CLI Not included Not included Not included Included Included
Agent connector Coming soon Coming soon Coming soon Coming soon Coming soon
The Assessment Not included Not included Not included Not included Included
Support
Support Help center Help center Email Slack Slack
Add-ons
Agent connector Coming soon Coming soon Coming soon Coming soon Coming soon

Common questions

Can I start free?

Yes. Free shows your score and every check, pass or fail, for one site, and how to fix your #1 failing check. No card needed.

What is a fix prompt?

A ready-to-use instruction for a failing check that your team or your AI coding assistant can run. Every paid plan includes one for every check. Free includes one for your #1 failing check.

Do you change my website?

No. Stringer never publishes to your live site. On Business and Enterprise, you choose which changes to send from Stringer, and we send only what you approved to your staging site. Your team decides what goes live.

Does paying raise my score?

No. Paid doesn't buy points. Paid is the tool that fills your gaps.

How is Stringer different from tools that track AI answers?

Those tools track what AI answers say about you. Stringer checks whether agents can read, place and trust your site, gives your team the fix, and re-checks it. Many teams use both.

What does the Assessment include?

An executive summary, what AI agents see on your site, a fix plan for every team with copyable AI prompts, a side-by-side with up to 10 competitors, your industry standing, and your progress since your first run. You run it yourself in minutes and re-run it whenever your team ships a fix. It is generated from our checks: no calls and no expert review.

What happens after the 90 days?

Your plan continues at its monthly price unless you cancel. You can change plan or cancel before then from your account.

Do I need the Assessment if I buy Essentials?

No. Essentials gives you every fix to work through yourself. The Assessment is for when you want everything in one document for leadership and your teams.